Data protection
As of September 2018
I. Name and address of the person responsible
The person responsible for the purposes of the Data Protection Regulation and other national data protection laws of the Member States as well as other data protection regulations is:
MOWOTAS GmbH
Am Glockenberg 14
86916 Kaufering
Germany
telephone: +49 8191 9151 1950
fax: +49 8191 30 55 34 0
email: info@mowotas.com
https://mowotas.com/en
II. General information on data processing
1. Scope of processing personal data
In principal, we only process the personal data of our users to the extent necessary in order to provide a functioning website with our content and services. The processing of personal data takes place regularly, and only with the consent of the user in question. Exceptions include cases whereby prior consent could not be obtained and that the processing of the data is, nonetheless, permitted by law.
2. Legal basis for data processing
Sec. 6 para. 1 sentence 1 lit. a EU-GDPR serves as the legal basis to obtain the consent of the data subject for the processing of their data.
As for the processing of personal data required for the performance of a contract of which the data subject is party, sec. 6 para. 1 sentence 1 lit. b serves as a legal basis. This also applies to processing operations required to carry our pre-contractual activities.
When it is necessary to process personal data in order to fulfil a legal obligation to which our company is subject, sec. 6 para. 1 sentence 1 lit. c GDPR serves as the legal basis.
In the event that the interest or well-being of the data subject or any relevant natural person(s) require the processing of personal data, sec. 6 para. 1 sentence 1 lit. d GDPR serves as the legal basis.
If the processing of data is necessary to safeguard the legitimate interests of our company or that of a third-party operator, and the fundamental rights and freedoms of the person(s) concerned do not outweigh the interest of the former, sec. 6 para. 1 sentence 1 lit. f GDPR will serve as a legal basis for the processing of data.
3. Data removal and storage duration
The personal data of the data subject will be deleted or blocked as soon as the purpose of storage has been accomplished. In addition, such storage may be provided by the European or national legislator within the EU regulations, law, or other relevant regulations to which the data controller is subject. Blocking or deletion of the data also takes place when the storage period stipulated by the aforementioned standards expires, unless there is a need to prolong the storage of the data for the purpose of concluding or fulfilling the respective contract.
III. Rights of the person concerned
1. Right to information
You may ask the person in charge to confirm whether your personal data is processed by us.
If such processing is available, you can request the following information from the person responsible:
- the purpose for which the personal data is processed;
- the categories of personal data being processed;
- the recipients or categories of recipients to whom the personal data relating to you have been disclosed or are still being disclosed;
- the planned duration of the storage of your personal data or, if specific information is not available, criteria for determining the duration of storage;
- the existence of a right to rectification or erasure of personal data concerning you, a right to restriction of processing by the data controller or a right to object to such processing;
- the existence of a right of appeal to a supervisory authority;
- all available information on the source of the data if the personal data is not collected from the data subject;
- the existence of automated decision-making including profiling under Article 22 (1) and (4) the GDPR and, in certain cases, meaningful information about the data processing system involved, and the scope and intended result of such processing on the data subject.
You have the right to request information on whether your personal information will be transmitted to a third-party country or an international organization. Given that this applies, you can then request for the appropriate guarantees in accordance with sec. 46 GDPR in connection with the transfer.
2. Right to rectification
You have a right to rectification and / or completion to the data controller, if the personal data you process is incorrect or incomplete. The responsible person must make the correction without delay.
3. Right to the restriction of processing
You may request the restriction of the processing of your personal data under the following conditions:
- if you challenge the accuracy of your personal information within a period of time that enables the data controller to verify the accuracy of your personal information;
- the processing is unlawful, and you refuse the deletion of the personal data and instead demand the restriction of the use of the personal data;
- the representative no longer needs the personal data for the purpose of processing, but you need it to assert, exercise or defend legal claims; or
- if you have objected to the processing pursuant to sec. 21 para. 1 GDPR and it is not yet certain whether the legitimate reasons of the person responsible outweigh your reasons.
If the processing of personal data concerning you has been restricted, this data may only be used with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of important public interest, interest to the Union, or a Member State.
If the limitation of the processing after the abovementioned conditions are restricted, you will be informed by the person in charge before the restriction is lifted.
IV. Right to delete
a) Obligation to delete
If you request for the representative to delete your personal information with immediate effect, he/she is required to do so immediately given that one of the following applies:
- Personal data concerning you is no longer necessary for the purposes for which they were collected or processed.
- You revoke your consent, to which the processing is pursuant to sec. 6 para. 1 sentence 1 lit. a oder sec. 9 para. 2 lit. a GDPR and there is no other legal basis for processing the data
- According to sec. 21 para. 1 GDPR you object to the processing of the data given that the processing of the data is not completely necessary, or you object pursuant to sec. 21 para. 2 GDPR.
- Your personal data have been processed unlawfully.
- The act of deleting your personal data will invoke a legal obligation under the Union law or the law of the Member States to which the data controller is subject.
- Your personal data were collected in relation to information society services offered pursuant sec. 8 para. 1 GDPR erhoben.
b) Information to third parties
If the person in charge has made your personal data public and has to delete the data pursuant to sec. 17 para. 1 GDPR, they shall take appropriate measures, including technical means, to inform data controllers who process the personal data that you have been identified as being affected, that a request has been made to delete all links to such personal data or copies or replications of the personal data, taking into account available technology and implementation costs to execute the process.
c) Exceptions
The right to erasure does not exist if the processing is necessary
- to exercise the right to freedom of expression and information;
- to fulfill a legal obligation required by the law of the Union or of the Member States to which the representative is subject, or to perform a task of public interest or in the exercise of public authority delegated to the representative;
- for reasons of public interest in the field of public health pursuant to sec. 9 para. 2 lit. h and i and sec. 9 para. 3 GDPR;
- for archival purposes of public interest, scientific or historical research purposes or for statistical purposes acc. sec. 89 para. 1 GDPR, to the extent that the law referred to in subparagraph (a) is likely to render impossible or seriously affect the achievement of the objectives of that processing, or
- to assert, exercise or defend legal claims.
5. Right to information
If you have the right of rectification, erasure or restriction of processing over the data controller, he/she is obliged to notify all recipients to whom your personal data have been disclosed of the correction or deletion of the data or restriction of processing, unless this proves to be impossible or involves a disproportionate effort.
You reserve the right to be informed about the recipients of your data by the data controller.
6. Right to Data Portability
You have the right to receive personally identifiable information you provided to the data controller in a structured, common and machine-readable format. In addition, you have the right to transfer this data to another person without hindrance by the person responsible who was initially given the data, given that
- the processing is based on a consent in accordance with sec. 6 para. 1 sentence 1 lit. a GDPR or sec. 9 para. 2 lit. a GDPR or on a contract in accordance with sec. 6 para. 1 sentence 1 lit. b GDPR and
- the processing is done by automated means.
In exercising this right, you also have the right to maintain that your personal data relating to you are transmitted directly from one person to another, insofar as this is technically feasible. Freedoms and rights of other persons shall not be affected.
The right to data portability does not apply to the processing of personal data necessary for the performance of a task in the public interest or in the exercise of official authority delegated to the data controller.
7. Right to object
Subjective to your situation, you have, at any time, the right to object against the processing of your personal data pursuant to sec. 6 para. 1 sentence 1 lit. e or f GDPR; this also applies to profiling based on these provisions.
The data controller will no longer process the personal data concerning you unless he can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or the processing is for the purpose of enforcing, exercising or defending legal claims.
If the personal data relating to you are processed for direct marketing purposes, you have the right to object at any time to the processing of your personal data in regard to such advertising; this also applies to profiling insofar as it is associated with direct mail.
If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purpose.
Regardless of Directive 2002/58/EG &ndash, you have the option, in the context of the use of information society services, to exercise your right to object to automated procedures that use technical specifications.
8. Right to revoke the data protection consent declaration
You have the right to withdraw your data protection declaration at any time. The revocation of consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.
9. Automated decision on a case-by-case basis, including profiling
You have the right not to subject to a decision based solely on automated processing - including profiling - that will have legal effect or affect you in a similar manner. This does not apply if the decision
- is required for the conclusion or execution of a contract between you and the data controller,
- is permitted by the Union or Member State legislation to which the data controller is subject, and where such legislation contains appropriate measures to safeguard your rights and freedoms and legitimate interests, or
- with your expressed consent.
However, these decisions must not be based on special categories of personal data under sec. 9 para. 1 GDPR, unless sec. 9 para. 2 lit. a or g GDPR applies and reasonable measures have been taken to protect the rights and freedoms as well as your legitimate interests.
With regard to the cases referred to in (1) and (3), the data controller shall take appropriate measures to uphold your rights and freedoms as well as your legitimate interests, including the right to obtain assistance from the data controller or their representative, to express your opinion on the matter, and to contest the decision.
10. Right to complain to a supervisory authority
Without prejudice to any other administrative or judicial remedy, you shall have the right to complain to a supervisory authority, in the Member State of their residence, place of work or place of alleged infringement, if you believe that the processing of the personal data concerning you violates the GDPR.
The supervisory authority to which the complaint has been submitted shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy pursuant to sec. 78 GDPR.
IV. Provision of website and creation of log files
1. Description and scope of data processing
Each time our website is accessed, our system automatically collects data and relevant information from the computer system of the calling computer.
The following data is collected:
- Browser type and version used
- The user’s operating system
- The user’s internet service provider
- The IP address of the user
- Date and time of access
- Web pages from which the user’s system accesses our website
- Web pages accessed by the user’s system through our website
The data is also stored in the log files of our system. The data is not stored with the user’s other personal data.
2. Legal basis for data processing
The legal basis for the temporary storage of data and logfiles is sec. 6 para. 1 sentence 1 lit. f GDPR.
3. Purpose of data processing
The temporary storage of the IP address by the system is necessary for the delivery of the website to the computer of the user. For this purpose, the user’s IP address must be kept for the duration of the session.
Storage in log files is done to ensure the functionality of the website. In addition, the data is used to optimize the website and to ensure the security of our information technology (IT) systems. In this case, the evaluation of the respective data for marketing purposes does not take place.
For the aforementioned purposes, our legitimate interest lies in the processing of data in compliance with sec. 6 para. 1 sentence 1 lit. f GDPR.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. The session is complete when the collection of data for the provision of the website is accomplished.
The data stored in log files will only be stored for a period of up to seven days. Prolonged storage is possible when the IP addresses of the users are deleted or alienated, and that the assignment of the calling client is no longer possible.
5. Objections and removal option
The collection of data for the provision of the website as well as the storage of data in log files are essential for the operation of the website. Therefore, the user may not object to the aforementioned processes.
V. Use of cookies
1. Description and scope of data processing
Our website uses cookies. Cookies are text files that are stored in the internet browser or the internet browser on the user’s computer system. If a user calls up a website, a cookie can be stored on the user’s operation system. These cookies contain a string of characters that allows the browser to be uniquely identified when the website is reopened.
We use cookies to make our website more user-friendly. Some elements of our website require the calling browser to be identified even after a page break.
The following data is stored and transmitted in the cookies
- Language settings
- Log-In information
We also use cookies on our website that allow an analysis of the user’s browsing habits.
For this purpose, the following data will be transmitted:
- Entered search terms
- Frequency of page visits
- Use of website functions
In this case, the data collected will be pseudonymized by technical means. Therefore, an assignment of the data to the calling user is no longer possible. This data will not be stored with that of other personal data by the same user.
When accessing our website, users are informed by an information banner about the use of cookies and are referred to this privacy policy. In addition, the users are also informed of their choice to disable the cookies in their browser settings.
When accessing our website, the user is informed about the use of cookies and their consent to process their personal data is obtained. The user will also be referred to the privacy policy.
2. Legal basis for data processing
The legal basis for the processing of personal data using technically necessary cookies is sec. 6 para. 1 sentence 1 lit. f GDPR.
Given the consent of the user, the legal basis for the processing of personal data using cookies for analysis purposes is sec. 6 para. 1 sentence 1 lit. a GDPR.
3. Purpose of data processing
The purpose of using technically necessary cookies is to simplify the use of websites for users. Some features on our website cannot be offered without the use of cookies. For these features, it is necessary that the browser is recognized even after a page break.
We require cookies for the following features:
- Applying language settings
The data collected through the technically necessary cookies will not be used to create profiles of the users.
The use of analysis cookies is for the purpose of improving the quality of our website and its contents. Through the analysis cookies, we learn how the website is used, and are able to continuously optimize our services.
Improve of quality and content
In this case, our legitimate interests lie in the processing of personal data in accordance with sec. 6 para. 1 sentence 1 lit. f GDPR.
4. Duration of storage, objections and removal option
Cookies are stored on the computer of the user and are transmitted to us. Therefore, as a user, you have full control over the use of cookies. By changing the settings in your internet browser, you can disable or restrict the transmission of cookies. Cookies that have been saved can be deleted at any time. This may also occur automatically. If cookies are disabled for our website, it may not be possible to use all the features on the website to its full potential.
VI. Newsletter
1. Description and scope of data processing
You can subscribe to a free newsletter on our website. The data from the input mask are transmitted to us when the user subscribes for the newsletter.
- email adresse
- IP addresse of the calling computer
- Date and time of the calling computer
To process your data, your consent will be obtained, and you will be referred to this privacy policy.
No data will be passed on to third parties in connection with data processing for the dispatch of newsletters. The data will be used exclusively for the dispatch of the newsletter.
2. Legal basis for data processing
The legal basis for the processing of data after the user has subscribed for the newsletter, and given their consent, is sec. 6 para. 1 sentence 1 lit. a GDPR.
3. Purpose of data processing
The collection of the user’s email address is to deliver the newsletter.
The collection of other personal data during the subscription process serves to prevent the misuse of services or the misuse of the email address provided.
4. Duration of storage
The data will be deleted as soon as they have completed their use for the survey. The user’s email address will be saved for the period at which the newsletter is active.
5. Objections and removal option
Subscription to the newsletter may be terminated at any time by the user concerned. Each newsletter will include a link that offers this option.
VII. Contact form and email contact
1. Description and scope of data processing
A contact form is available on our website, which may be used for electronic communication. If the user chooses this method of communication, the data entered in the input mask will be transmitted to us and saved.
When the message is being sent, the following data will be stored:
- title
- email address
- name
- surname
- adress
- contact number
- company (with full adress)
- country
At the time the message is sent, the following data will also be stored:
IP address of the user
For the purpose of dispatch operations, you are referred to this privacy policy and your consent is obtained for the processing of your personal data.
Alternatively, contact via email can also be made, in which case, the user’s personal data transmitted via email will be stored.
For this purpose, your personal data will not be disclosed to third parties. The data will be used exclusively for the purpose of processing the conversation.
2. Legal basis for data processing
With the consent of the user, the legal basis for the processing of their data is pursuant to sec. 6 para. 1 sentence 1 lit. a GDPR.
The legal basis for the processing of data transmitted in the course of sending an email is sec. 6 para. 1 sentence 1 lit. f GDPR. If the contact via email is made for the conclusion of a contract, sec. 6 para. 1 sentence 1 lit. b GDPR also applies.
3. Purpose of data processing
The processing of personal data obtained from the input mask serves only to process the contact that has been established. If contact is made via email, the legitimate interest of processing the data will be considered.
Other personal data transmitted during the dispatch process is only processed to prevent the misuse of the contact form and to ensure the security of our information technology (IT) systems.
4. Duration of storage
The data will be deleted as soon as it is no longer necessary for the purpose of its collection. As for the data collected from the input mask or contact form, as well as those retrieved via email, the data will be deleted when the conversation with the user has ended. The conversation is considered done when it can be inferred from the content of the conversation that the relevant topics discussed have been clarified.
The additional personal data collected during the dispatch process will be deleted after a period of seven days at most.
5. Objections and removal possibility
The user may, at any time, revoke their consent to the processing of their personal data. If the user contacts us via email, they may object to the storage of their personal data at any time. In this case, the conversation cannot continue.
All personal information stored in the course of communication with the user will hence be deleted.
VIII. Plugins
Use of Google Analytics Remarketing (also known as Google Dynamic Remarketing)
1. Scope of personal data and processing
On our website, we use the “remarketing” feature by Google Inc., 1600 Amphiteatre Parkway, Mountain View, CA 94043, United States. In collaboration with Google, we offer you matching and interest-based advertisements. Google Analytics Remarketing also uses cookies which are stored on your computer. According to Google, no personal information is collected. They also claim to be unrelated to and disconnected from other Google services.
2. Legal basis for personal data processing
The legal basis for personal data processing is in accordance with Art.6 Para. 1 S.1 lit. f GDPR.
3. Purpose of data processing
The purpose of personal data processing is to effectively identify and address a specific target group. The cookies stored in your browser will recognize you as a user when you visit a website, which enables us to show you interest-based advertisements.
4. Duration of storage
Advertising data in server logs are anonymized by deleting parts of the Google IP address and cookie information after 9 and 18 months.
5. Objections and removal possibility
You can disable the “remarketing” feature by adjusting the settings in the following link https://http://www.google.de/settings/ads . For more information, please refer to the following link https://www.google.com/intl/de/policies/privacy/ .
Use of Instagram Plugin
1. Scope of personal data processing
Plugins by Instagram are incorporated on our pages. These plugins are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA.
The Instagram buttons are used to the link the user to our Instagram profile. Similarly, a widget is also incorporated to allow us to map selected photos and videos found on our Instagram profile to our website. This will automatically transfer data to Instagram which are then stored in their servers. This data includes connection information (such as your IP address, date and time of visit, as well as the URL visited), the browser used, and the operating system. Your visit on our pages can be tracked by Instagram, even if you do not actively use the plug-in features.
When you visit a page of ours that contains such a plug-in, your browser directly connects to an Instagram server. The contents of the plug-ins are transmitted directly to your browser and are integrated into the website.
If you are logged in to your Instagram account, you can link the content of our pages to your Instagram profile by clicking on the displayed Instagram button. This allows Instagram to associate the relevant visits to our pages with your user account. If you want to prevent this immediate assignment, you must log out of your Instagram account before visiting our website. For more information pertaining this topic, kindly refer to Instagram’s privacy policy:
https://help.instagram.com/155833707900388
2. Legal basis for the processing of personal data
The legal basis for the processing of personal data is Art.6 Para. 1 S.1 lit. f GDPR.
3. Purpose of data processing
For information pertaining the purpose of personal data processing, kindly refer to Instagram’s privacy policy: https://help.instagram.com/155833707900388
4. Duration of storage
We have no information regarding the duration of the storage.
5. Objections and removal option
For more information, kindly refer to the following link: https://help.instagram.com/155833707900388 .
Use of Google AdWords
1. Scope of personal data processing
We use Google AdWords by Google Inc., 1600 Amphiteatre Parkway, Mountain View, CA 94043, United States. This is an online advertising program that uses conversion tracking. When you receive a Google Ad on our website. Google AdWords places a cookie on your computer. Each Google AdWords customer will be assigned a different cookie.
2. Legal basis for the processing of personal data
The legal basis for data processing is Art.6 Para. 1 S.1 lit. f GDPR.
3. Purpose of data processing
We only receive information on the total number of users who respond to our ad(s). No other information will be shared with us that allows us to identify you. The use of Google AdWords is not to enable traceability.
4. Duration of storage
The cookie loses its validity after 30 days.
5. Objections and removal option
You can disable the Google-Conversion-Tracking by turning it off in your browser. For more information, kindly refer to the following link: https://www.google.com/intl/de/policies/privacy/
Use of Google Analytics
1. Scope of personal data processing
We use Google Analytics, a web analytics service provided by Google Inc., 1600 Amphiteatre Parkway, Mountain View, CA 94043, United States ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer that allow an analysis of your use of the website. The information generated by the cookie on your use of this website is transmitted to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be abbreviated by Google beforehand within member states of the European Union or other parties to the Agreement on the European Economic Area. Only in specific cases will the full IP address be sent to a Google server in the US and abbreviated there. IP anonymization is active on this website. On behalf of the operator of this website, Google will use this information to evaluate your use of this website, compile reports on website activity, and provide other services related to website activity and internet usage. The IP address provided by Google Analytics as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by changing the settings on your browser software. However, by preventing the storage of cookies, you may not be able to use all the functions on our website to its full potential.
2. Legal basis for the processing of personal data
The legal basis for data processing is Art. 6 para. 1 S. 1 lit. f GDPR.
3. Purpose of data processing
The purpose of processing personal data is to optimize the approach towards a target group which expresses their initial interest by making their first page visit.
4. Duration of storage
Advertising data in server logs are anonymized by deleting parts of the Google IP address and cookie information after 9 and 18 months
5. Objections and removal options
In addition, you may prevent the collection of data generated by the cookie, data related to your use of the website (including you IP address), as well as the processing of the respective data by Google by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de. For more information kindly refer to the following link: https://www.google.com/intl/de/policies/privacy/
Use of Google+ Plugin
1. Extent of personal data processing
We use the Google+ Plug-In of Google Inc., 1600 Amphiteatre Parkway, Mountain View, CA 94043, United States. When you visit our website, your browser connects directly to Google’s servers. Information about your website visit will be forwarded to Google. We have no influence on the content of the plug-in. If you are logged in to Google+ or Google during your visit on a user account, Google may associate your website visit with this account. Interacting with this plug-in will initiate a transmission of the respective information directly to Google and the information will be stored there. If you do not wish for the data to be transmitted, you must log out of your Google+ or Google account before visiting our website.
We have no control over the amount and content of data Google collects from the plug-in.
2. Legal basis for the processing of personal data
The legal basis for processing the data is Art.6 Para.1 S.1 lit.a GDPR.
3. Purpose of data processing
The Google+ Plug-In is used for the improvement and personalization of Google products for you.
4. Duration of storage
Advertising data in server logs are anonymized by deleting parts of the Google IP address and cookie information after 9 and 18 months.
5. Objections and removal option
For more information on the purpose and scope of Google+ data collection, kindly refer to https://policies.google.com/privacy?hl=en
Use of Google Maps Plug-in
1. Scope of personal data processing
We use the Google Maps online map service by Google Inc., 1600 Amphiteatre Parkway, Mountain View, CA 94043, United States. By using Google Maps on our website, your IP address and addresses entered in the route plan are transmitted to a Google server in the USA and stored there. By using our website, you agree to the processing of your data collected by Google Maps.
2. Legal basis for the processing of personal data
The legal basis for data processing is Art.6 Para.1 S.1 lit. f GDPR.
3. Purpose of data processing
We do not have any information on the purpose of data collection nor the use of said data by Google.
4. Duration of storage
We have no information on the duration of data storage.
5. Objections and removal option
For more information, kindly refer to https://www.google.com/intl/de/policies/privacy/ .
Use of Twitter Plugin
1. Scope of personal data processing
We use so-called "social plug-ins" from twitter.com on our website.
The provider of this service is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.
By using Twitter and its "retweet" feature, the web pages you visit will be linked to your personal Twitter account and shared to third parties. We do not receive any information on the content of transmitted data nor its use by Twitter. Please refer to Twitter for details on how your information is handled by Twitter, as well as information on your rights and how you can protect your personal information http://twitter.com/privacy. If you do not want Twitter to assign the data collected via our website directly to your Twitter account, you must log out of Twitter before visiting our website.
2. Legal basis for the processing of personal data
The legal basis for data processing is Art.6 Para.1 S.1 lit.a GDPR.
3. Purpose of data processing
Information on what data is processed by Twitter and the purpose of its use can be found in Twitter's privacy policy: https://twitter.com/en/privacy
4. Duration of storage
For information on the duration of data storage, kindly refer to Twitter privacy policy: https://twitter.com/en/privacy
5. Objection and removal option
Further information on Twitter's services can be found at the following link:
https://twitter.com/privacy?lang=en
Use of Facebook pixel
1. Scope of the processing of personal data
We use the Facebook pixel of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (hereinafter referred to as Facebook) on our website. It allows us to track the actions of users after they have seen or clicked on a Facebook ad. This allows personal data to be stored and evaluated, in particular the user's activity (in particular which pages have been visited and which elements have been clicked on), device and browser information (in particular the IP address and the operating system), data on the advertisements displayed (in particular which advertisements have been displayed and whether the user has clicked on them) and also data on advertising partners (in particular pseudonymised user IDs). This allows us to measure the effectiveness of Facebook advertisements for statistical and market research purposes. The data collected in this way is anonymous for us, i.e. we do not have access to the personal data of individual users. However, this data is stored and processed by Facebook. Facebook may link this information to your Facebook account and may also use it for its own promotional purposes in accordance with Facebook's Data Usage Policy.
Further information on the collection and storage of data by Facebook can be found here:
https://de-de.facebook.com/policy.php
2. Purpose of the data processing
The use of the Facebook pixel serves the analysis and optimization of advertising measures.
3. Legal basis for the processing of personal data
The legal basis for the processing is Art. 6 para. 1 sentence 1 lit. f DSGVO.
4. Duration of storage
Your personal information will be retained for as long as necessary to fulfill the purposes described in this Privacy Policy or as required by law, e.g. for tax and accounting purposes.
5. Possibility of opposition and removal
You can prevent Facebook from collecting and processing your personal information by preventing the storage of third-party cookies on your computer, by using the "Do Not Track" feature of a supporting browser, by disabling the execution of script code in your browser, or by installing a script blocker such as NoScript (www.noscript.net) or Ghostery (www.ghostery.com) in your browser.
You can find further information on opposition and removal options vis-à-vis Facebook at:
https://de-de.facebook.com/policy.php
Facebook has also signed and certified a privacy shield agreement between the European Union and the United States. This commits Facebook to comply with the standards and regulations of European data protection law. Further information can be found in the following linked entry:
https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active
Use of Facebook Plugin
1. Extend of personal data processing
We use the Plug-In of Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025 United States. They are based in the EU, Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. By enabling this plug-in, your browser will connect to the Facebook servers. Facebook acknowledges and learns when you visit our website with your IP address. In addition, Facebook receives information about the date, time, browser type and version, operating system version, and Facebook cookies already stored in your browser. By doing so, Facebook is able to recognize the websites containing Facebook content that you were have previously visited. The plug-in is part of Facebook and will only be displayed on our site. Any interaction with this plug-in is an interaction with Facebook.com.
If you are logged in to Facebook, your Facebook login number will also be transferred when the plug-in is activated. Visiting our website can therefore be linked to your Facebook account. Depending on the settings of your Facebook account, clicking on the plug-in will also be published on Facebook. You can avoid this by logging out of your Facebook account before activating the plug-in and deleting all Facebook cookies after visiting websites with Facebook plug-ins.
2. Legal basis for the processing of personal data
The legal basis for processing personal data is Art.6 Para.1 S.1 lit.a GDPR.
3. Purpose of data processing
Facebook processes the data to find errors in its own system, improve its own products and their adaptation to user behaviour, and to control the placement and individualisation of advertisements. In addition, the processing is also used for localization, to record how websites with Facebook content are used, and for the purpose of market research.
4. Duration of storage
Facebook stores up to 90 days of self-reported data. Thereafter, the data will only continue to be used in its anonymous form.
5. Objections and removal option
Further information on the use and collection of data can be found in Facebook’s privacy policy: https://facebook.com/about/privacy/ .
IX. External payment service providers
We use external payment service providers, via which we and the users can carry out payment transactions. You have the choice between the providers Paypal, Visa and Mastercard.
Within the scope of fulfilling contracts, we use payment service providers on the basis of Art. 6 Para. 1 lit. b. of the German Data Protection Act (DSGVO) (which corresponds to the EU-GDPR). In addition, we use external payment service providers on the basis of our legitimate interests pursuant to Section 6 para. 1 lit. b. of the German Data Protection Act (DSGVO). DSGVO in order to offer our users effective and secure payment options.
The data processed by the payment service providers includes inventory data such as name and address, bank data such as account numbers or credit card numbers, passwords, TANs and checksums, as well as contract, sum and recipient details. The information is required to complete the transactions. However, the data entered will only be processed and stored by the payment service providers. This means that we do not receive any account- or credit card-related information, but only information confirming or providing negative information about the payment. Under certain circumstances, the data may be transmitted by the payment service provider to credit agencies. The purpose of this transmission is to check identity and creditworthiness. We refer you to the general terms and conditions and data protection information of the payment service providers. You can view these under the following links:
Paypal (https://www.paypal.com/de/webapps/mpp/ua/privacy-full)
Mastercard (https://www.mastercard.de/de-de/datenschutz.html)
Visas (https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html)
Identity and credit assessment when selecting Klarna payment service
Klarna Pay now (Direct debit)
Klarna Pay later (Invoice)
Klarna Slice it (Payment by instalments)
If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter Klarna), we request your consent that we may forward to Klarna the data necessary for processing the payment and for an identity and credit assessment in accordance with Art. 6 (1) (a) DSGVO. In Germany, the credit agencies listed in Klarna's privacy policy can be used for identity and credit assessment. Klarna will use information obtained on the statistical probability of payment default for a balanced decision on the establishment, execution or termination of the contractual relationship.
You can withdraw your consent at any time by sending a message to the contact option specified in this privacy policy. As a result, we may no longer be able to offer you certain payment methods. You may also withdraw your consent to this use of your personal data at any time, also to Klarna.
Payment transactions are subject to the terms and conditions and data protection information of the respective payment service providers, which can be accessed within the respective websites or transaction applications. We also refer to these for the purpose of further information and assertion of revocation, information and other rights affected.
Translations of any material into other languages are intended solely as a convenience. Translation accuracy is not guaranteed nor implied. If any questions related to the accuracy of a translation, please refer to the original language official version of the document. Any discrepancies or differences created in the translation are not binding and have no legal effect for compliance or enforcement purposes. Although we uses reasonable efforts to include accurate and up-to-date information herein, we makes no warranties or representations of any kind as to its accuracy, currency, or completeness. You agree that access to and use of and reliance on this document and the content thereof is at your own risk. We disclaim all warranties of any kind, expressed or implied. Neither we nor any party involved in creating, producing, or delivering this document shall be liable for any consequence, loss, or damage, including direct, indirect, special, consequential, loss of business profits, or special damages, whatsoever arising out of access to, use of, or inability to use, or in connection with the use of this document, or any errors or omissions in the content thereof. Use of this information constitutes acceptance for use in an “as is” condition.